Appendix 1 - Service Description

Indivd Basic People Counting

Indivd Basic provides organizations with reliable and accurate visitor counting capabilities. It enables you to understand how many people are entering and exiting your locations. The platform includes dashboards and key metrics such as total footfall to understand your conversion rate, and offers configuration options for managing locations, zones, and data exports.

Indivd Pro People Counting

Indivd Pro builds upon the Basic level by adding deeper behavioral analytics and flexible configuration options. Organizations gain access to enhanced metrics like unique visitors, drop-in and bounce rates, dwell time, and funnel analysis. The Pro level also includes more advanced API capabilities and data management tools. It is designed for those who need a broader understanding of visitor behavior to optimize operations and increase engagement.

Indivd Complete People Counting

Indivd Complete offers the full spectrum of Indivd's analytics capabilities and enables a comprehensive analysis of visitor flows and the visitor experience. Complete includes all the features of Basic and Pro, with the addition of zone-based insights, movement pattern analysis, cross visitation, and cross conversion. This level is aimed at organisations looking to actively work data-driven across all functions. Complete is for organisations that aim to maximise efficiency, optimise the visitor experience, and make strategic decisions based on relevant insights.

Indivd Professional Services

Our Professional Services ensure that you get the most out of your Indivd solution. The setup and scope of services depend on the specific use case and technical infrastructure in each location.

Services include:

• Patented anonymization method: Real-time anonymization of visitor image data without ever storing any personal data. Anonymization and deletion of image data happen within 1-3 milliseconds.
  Site assessments & Planning: Evaluating physical environments to guide tailored installations.
• Installation management: End-to-end coordination of equipment delivery, mounting, and configuration.
• Compliance & Legal guidance: Guidance with privacy, GDPR, and other regulatory requirements.
• Project coordination: Dedicated project management for smooth and timely deployments.
• System configuration: Customizing data flows, zone settings, and system parameters to meet local needs.
• Training & Knowledge sharing: Empowering teams with tools, platform usage guidance, and AI literacy.
• Quality assurance: Validating system accuracy through tested processes.
• Ongoing maintenance: Operational support, monitoring, and performance improvements.
• Technical support & Help resources: Access to a responsive support team, documentation, and troubleshooting tools.